Archives for Pavlovian conditioning

Q&A: Am I Addicted?

The Question: I’ve read your book twice and I like a lot of it but stuck on the subject of addiction. I want to ask you if this is going to work for me if I’m not addicted? I can go a bit crazy with cakes and pastries sometimes, but then I really do forget all about them for weeks. Surely if someone is addicted, like smokers, they are physically hooked so there’s a need to do it every day?
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